“Like many entrepreneurs,” said 2Red Beans co-founder Q Zhao, “I started 2Red Beans with my friends to solve our own problems—finding dates which eventually lead to life partners.” Founded in 2010, and modeled after JDate, a dating site for Jewish Singles, 2Red Beans is an online dating site for the Chinese diaspora or “Overseas Chinese.” It boasts almost 500,000 members, of whom 70 percent use simplified/traditional Chinese as their default site language, 30 percent were born in North America, and only 2 percent are non-Asian.
It also has an algorithm that weeds out "Asianphiles" and accounts for Chinese cultural values such as date of immigration and highest level of education.
Kim, 43, an associate professor of sociology, and Leavitt, 47, an associate dean of students at Whitman College in Walla Walla, Washington, started to wonder whether marriages between Jews and Asians were becoming a trend, and if so what draws these couples together — and how do they decide how to raise their children given racial, ethnic and sometimes religious differences?
As academics, they also noticed that there was a complete absence of exploration of the subject of Jewish-Asian couples despite there already being a significant amount of sociological literature on intermarriage in general.
Then in May 2012, Facebook’s Jewish founder and CEO Mark Zuckerberg wed Chinese American physician Priscilla Chan, by which time Asian-Jewish marriages were so common that many pundits found no reason to even mention the inter-ethnic aspect of the union.They both are humans and part of the same species, and there is no problem as long as they date within their species...A Jewish girl will date an Asian guy if she likes him, not because Jewish guys are dating Asian girls...there is no correlation.“It’s common in the field of sociology to study people like yourself.Subjectivity informs our questions, and this is not seen as a negative at all,” Kim told The Times of Israel about the couple’s decision to embark on a seven-year-long study that would fill the evident void and culminate in their recently published, “Jew Asian: Race, Religion, and Identity for America’s Newest Jews.” A work with a strong academic underpinning, “Jew Asian” is at the same time accessible to all readers interested in how Jewish-Asian couples and their families fit into broader contexts of multiracial identity and religiosity in the United States, as well as of intermarriage historically.Compare this to the 65% of Jewish men chose White women.